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A lifestyle brand, fuelled by the desire to elevate lives and create extraordinary experiences. Melding cultural and family history with authenticity, positively influence your well-being by weaving natural materials and embracing a conscious approach towards the environment. 

THE  FOUNDER

Naveed Hyder, also known as Jo, is the founder and creative director of House of 5, a lifestyle brand dedicated to sustainably infusing serenity into spaces. She embodies the spirit of a creative entrepreneur and visual storyteller. An avid collector of unique items, she finds joy in enhancing any space with them and has a knack for uncovering hidden treasures.
Naveed firmly believes that intentionally designed products and services can infuse authenticity, curiosity, and fulfillment into people’s lives. She is deeply passionate about curating exquisite, sustainable, and up-cycled pieces that she shares enthusiastically with her creative community. Her inspiration is drawn from natural materials, intricate details, authentic narratives and handmade products.

Naveed actively collaborates with local artisans and innovators across various industries, fostering a culture of shared experiences, knowledge, and resources. This approach ensures her community enjoys the most genuine and meaningful experiences.

FEATURED IN

E41: Designing with Pre-Loved Furniture with Naveed Jo Hyder

EMERGINGLIFECOACHING.COM PODCAST

Naveed is passionate about preserving the character and quality of vintage furniture by restoring or updating it as a sustainable alternative. She advocates for reducing material waste to lessen environmental impact. Emphasizing the benefits of remodeling over demolition, she highlights the value of retaining the charm of older homes while giving them a refreshed look. Her mission is to showcase the profound positive effects of living or working in a thoughtfully designed space.